Fox Rage Sunglasses Design

I was tasked with designing three pairs of sunglasses for the Fox Rage brand team. To ensure the designs met our customers' needs, I conducted extensive market research within the fishing industry. The brief was to create two entry-level sunglasses with plastic frames and one premium pair with metal frames. Subtle brand detailing and complementary attributes, such as red silicone half sleeves or black blotches in the translucent frames, were incorporated into each design. The goal was to create sunglasses that were both stylish and functional. The sunglasses are now available for purchase on the Fox Rage website.